Reddit Posts
$CELH. Is their appointment of Suntory instead of PepsiCo for UK market a concern?
Bank of American Downgrades CELH. They want in under $50
Has anyone here checked out Golden Grail Technology Corp (GOGY)?
Is MNST still the king of energy drink investment for 2024?
Celsius drink: ticker CELH, a sleeping giant
This year has been both good and bad to me $RIVN $CELH
Anyone look at $CELH? Q3 Earnings beat almost by 2x, positive guidance but shorted since?
Celsius(CELH) Beats earnings and falls. Short squeeze would be interesting
CELH Celsius - Significant Short Interest and earnings out next week…….
Trade Journal & Technical Review of September + Look Ahead for October
What is happening to Celsius Holdings CELH? down -16% in the last 5 days!
Potential for Short Squeeze in Celsius CELH?
$CELH Energy Drink company, potential squeeze, 25% of float shorted and stock at all time highs
Can Splash Group (SBEV) mirror the success stories of Monster Energy and Celsius Holdings?
Celsius Holdings named ‘top overall pick’ at Wedbush (NASDAQ:CELH)
Will $SBEV be the next hyper-growth beverage play like $CELH?
After Hours Gainers $AXON +5.9% $CELH +4.3% $ELY +4.3% $ABCL +4.1% $BOOT +2.7% $SOFI +2.3% $FSR +1.5% $GTLB +1.4% $SQM +1.2% $Z +1.2%
Are Celsius drinks ($CELH) really a thing?
Celsius CELH DATA and Positions (SEE DD POST)
Celsius (CELH) Due Diligence New Sales Data Commented Below
LeanLife Health Inc. Announces Large Purchase Order of Tyson Iron Energy Beverages to Meet Growing Demand
LeanLife Health Inc. Announces Large Purchase Order of Tyson Iron Energy Beverages to Meet Growing Demand
Up $100K (36%) in a Month on Options: These 5 Things Are Working
Celsius $CELH is one of the most overvalued stocks on the market that is a complete health fad
Anyone got any $CELH plays ? +318% this year so far … 🚀🌝
$CELH gains so far. Earnings Q2 results 12 Aug.
$CELH gains so far. Earnings Q2 Aug 12 release. We going to the moon 🚀
Celsius [CELH] Buy Signals-short term spike
Never thought I would be here, but look at me now
Never thought I would end up here, but look at me now
$SBEV - Tapout Sports Drink, Flavored Tequila, Wine by the Glass. Think $CELH $VWE
Don't be scared of an investment into Monster ($MNST)
Don't be scared of an investment into Monster ($MSNT)
$CELH DD, why you should put your short term money on this last weeks overreacted sell-off (probably not for the people who see this two days later)
lost on CELH + SNAP calls... and ofc DKNG
lost on CELH + SNAP calls... and ofc DKNG
lost on CELH + SNAP calls... and ofc DKNG
lost on CELH + SNAP calls... and ofc DKNG
lost on CELH + SNAP calls... and ofc DKNG
16 stocks ready for a Stock Short Squeeze (Buy Ideas) 2021 $CELH $DMTK $TMDX several more Short interest on the charts, days to cover #stock #Ideas
16 stocks ready for a Stock Short Squeeze (Buy Ideas) 2021 $CELH $DMTK $TMDX several more Short interest on the charts, days to cover #stock #Ideas
What you guy think of CELH? Could it be a good short?
Mentions
Dranks a lot of CELH- also lost my ass on the stock couple yrs back and the again on the rebound by having sold CC to lock in my loss.😂😂😂 Still like the beverages- and my daughter loves Alani (too sweet for me). But I have lost boatloads $ on that other bitch.
I drink one every week or two. They're probably running into competition. It's not like low calorie, caffeinated beverages have a large product moat. That's why you see so much advertising in the ABV industry. If I were buying options on CELH I'd buy straddles around quarterly earnings instead of making a directional bet.
10% of my portfolio is for medium/short-term trades. The strategy isn't fundamentally different than my indexing. Buy quality companies when fear is high. Google +120% UNH +35% Schwab +70% TGT - 20% CELH -35% 💀 Amzn +20% Rivian constantly bouncing between -20 and +30% lol
I hate how people are tearing the parents apart for that girl alledgely dying from drinking too much Alani. That stuff is terrible. I don't know how anyone drinks it regularly when it gives me bad heart palpitations just from one drink. And sure, there are warnings on the drinks, but there is also a huge social media campaign where addiction to the drink is normalized and even promoted. Also, CELH is tanking.
I was working out at a private gym last Tuesday with my wife. The guy working out next to me we’ll give him the initials H.S was having a conversation with his brother about his large CELH position now being vested and able to be sold on April 1st. They were talking about him and his wife not selling their shares because PepsiCo is acquiring Celsius according to them. I’m wondering is it considered insider info if I buy? Even though it’s not solid info?
CELH was my best Reddit find - saw someone mention it in a daily thread when it was around $30. The thing that helped me actually pull the trigger was cross-referencing with danelfin's scoring. It had a high probability rating at the time which gave me more confidence than just 'some guy on reddit said so.' I still use it as a gut check before buying anything I find here tbh.
Your lack of fundamental is truly impressive and shows how retarded this sub is. Using GAAP EPS during a year with two major acquisitions as your “growth is dying” proof is like measuring someone’s savings rate the year they bought a house. At $33.70 and $1.34 adjusted trailing EPS, the trailing P/E is ~25x. Consensus FY2026 EPS is $1.60, with a range of $1.32 to $1.87. That puts forward P/E at ~21x. For reference, Monster trades at ~35x forward. Coke at ~22x. CELH at 21x forward is trading cheaper than Coke despite dramatically faster growth. OPs retardanium “priced like a hyper-growth miracle” is the exact opposite of the reality now. FY2025 revenue hit $2,515.3M, up 85.5% YoY. Alani Nu posted Q4 net sales of $370M with pro forma growth of 136%. The CELSIUS brand itself grew 7.5% to $1,457.7M, and international revenue grew 24%. They now have two billion-dollar brands and approximately 20% of the U.S. energy drink market, an 8 percentage point increase year-over-year. The poster calls this “just a regular beverage company carrying heavy debt and slowing sales.” In reality it’s a company that nearly doubled revenue, owns the #2 and #3 fastest-growing energy brands, and is PepsiCo’s designated energy category captain in the US. On the debt, First, the number: the original term loan was $900M, not $700M. But by year-end, total debt was approximately $670M with $399M in cash , meaning net debt is ~$271M. Operating cash flow was $359M and adjusted EBITDA was $619.6M. Net leverage is roughly 0.4x EBITDA. Annual interest expense is maybe $40-45M against $359M in operating cash flow interest coverage of ~8x. “Bleed their cash flow dry” is nonsense. This is a conservatively levered balance sheet by any standard. They’re already paying it down aggressively and refinanced at 75bps lower. The diesel thesis is actually braindead : OP thinks Celsius is self-distributing heavy cans in its own trucks and getting crushed by diesel costs. In reality, Celsius operates through PepsiCo’s distribution network, including integrating Alani Nu into PepsiCo’s DSD system starting December 2025. Celsius doesn’t bear direct fuel costs for last-mile delivery PepsiCo does, and PepsiCo’s distribution cost is amortized across an enormous portfolio of products. The gross margin argument from diesel is a misunderstanding of the entire business model. On the 20 dollar puts At $20/share, CELH would have a market cap of roughly $5B on $2.5B+ in revenue with 51% gross margins and two billion-dollar brands in the fastest-growing beverage category. That’s ~2x revenue for a company growing 20%+ with the PepsiCo distribution moat. At $1.60 forward EPS, a $20 stock is 12.5x earnings — cheaper than Kraft Heinz, a company with zero growth. There is no plausible scenario in OPs analysis that gets you there. Congrats OP ur retarded and just burned money TLDR: OP is retarded and has 0 understanding of fundamentals
Your lack of fundamental is truly impressive and shows how retarded this sub is. Using GAAP EPS during a year with two major acquisitions as your “growth is dying” proof is like measuring someone’s savings rate the year they bought a house. At $33.70 and $1.34 adjusted trailing EPS, the trailing P/E is ~25x. Consensus FY2026 EPS is $1.60, with a range of $1.32 to $1.87. That puts forward P/E at ~21x. For reference, Monster trades at ~35x forward. Coke at ~22x. CELH at 21x forward is trading cheaper than Coke despite dramatically faster growth. OPs retardanium “priced like a hyper-growth miracle” is the exact opposite of the reality now. FY2025 revenue hit $2,515.3M, up 85.5% YoY. Alani Nu posted Q4 net sales of $370M with pro forma growth of 136%. The CELSIUS brand itself grew 7.5% to $1,457.7M, and international revenue grew 24%. They now have two billion-dollar brands and approximately 20% of the U.S. energy drink market, an 8 percentage point increase year-over-year. The poster calls this “just a regular beverage company carrying heavy debt and slowing sales.” In reality it’s a company that nearly doubled revenue, owns the #2 and #3 fastest-growing energy brands, and is PepsiCo’s designated energy category captain in the US. On the debt, First, the number: the original term loan was $900M, not $700M. But by year-end, total debt was approximately $670M with $399M in cash , meaning net debt is ~$271M. Operating cash flow was $359M and adjusted EBITDA was $619.6M. Net leverage is roughly 0.4x EBITDA. Annual interest expense is maybe $40-45M against $359M in operating cash flow interest coverage of ~8x. “Bleed their cash flow dry” is nonsense. This is a conservatively levered balance sheet by any standard. They’re already paying it down aggressively and refinanced at 75bps lower. The diesel thesis is actually braindead : OP thinks Celsius is self-distributing heavy cans in its own trucks and getting crushed by diesel costs. In reality, Celsius operates through PepsiCo’s distribution network, including integrating Alani Nu into PepsiCo’s DSD system starting December 2025. Celsius doesn’t bear direct fuel costs for last-mile delivery PepsiCo does, and PepsiCo’s distribution cost is amortized across an enormous portfolio of products. The gross margin argument from diesel is a misunderstanding of the entire business model. On the 20 dollar puts At $20/share, CELH would have a market cap of roughly $5B on $2.5B+ in revenue with 51% gross margins and two billion-dollar brands in the fastest-growing beverage category. That’s ~2x revenue for a company growing 20%+ with the PepsiCo distribution moat. At $1.60 forward EPS, a $20 stock is 12.5x earnings — cheaper than Kraft Heinz, a company with zero growth. There is no plausible scenario in OPs analysis that gets you there. Congrats OP ur retarded and just burned money reference, Monster trades at ~35x forward. Coca-Cola at ~22x. CELH at 21x forward is trading cheaper than Coke despite dramatically faster growth.
My company recently started stocking CELH (we have free drinks). Jokes on you, I’m going to drink enough of these to make a new quarterly sales record.
Sure, the forward P/E might be ~21x but the Trailing Twelve Months (TTM) P/E is at a ridiculous 136x. Forward P/E assumes that future earnings will massively expand, but given that CELH's actual Diluted EPS just contracted by -44.4% YOY and the Kirkland competition, I do not think that will happen.
Ahahah- you say oil prices affect their distribution like there is a fleet of trucks only delivering Celsius & Alani Nu. Hate to break it to you, but they are just additional packages on shipments already delivering products to stores. Raws costs aren’t terribly affected, either, as ingredients are generally already in bulk to bottling/canning facilities. This kind of take is what happens when people outside the industry has no clue what is going on inside it. Counter-question- what happens if CELH is dissolved after April 28th when Pepsi buys them and brings it in-house? Still up in the air if it’s a buyout or strategic investment percentage in exchange for exclusive distribution rights. Guess we’ll find out later this month.
CELH has been in the dumpster for 6 months now and it's only going to get worse with the reasons you said, but a lot of people on this sub YOLO'd into it so you're going to read copium.
#TLDR --- **Ticker:** CELH **Direction:** Down 📉 **Prognosis:** Buy $20 Puts (Exp. Dec 18, 2026) **Catalyst:** Sky-high diesel costs to ship heavy liquids, a $700M debt hangover from buying Alani Nu, and collapsing EPS. **Biggest Threat:** The almighty $0.70 Costco knock-off stealing their broke, inflation-fatigued customers.
How about CELH for a potential 3x?
Too many to list, but the ones I see with the most potential right now for the price they are at: MSFT, RKLB, NVDA, ELF, EME, SOFI, and CELH. Others who are not quite there yet IMO and still have room to fall before they bottom, but on my watchlist: GOOGL, AXP, and AMD
My male friends and wife laughs that I talk to their wives and girlfriends about shopping. A couple are stay at home moms and control most of the household purchases. One of my male friend s understands I am doing simple market research and normally follows me stock picks. I was in both CHWY and CELH and their comments got me out with nice profits. Women. know prices and do not like being ripped off.
Damn CELH really getting bought out for 14 billion
How much $ do y’all think Pepsi bought CELH for???
Who’s buying CELH after seeing that post with insider information?
Pepsi has had a stake in CELH, they just announced an increase in said stake.
I saw as well. Plz delete b4 we all get fked. But all jokes aside. I will be buying CELH first thing tmr morning. 🤪
If Pepsi was going to buy CELH then why did they give them the Rockstar Energy brand?
Pepsi already distributes Celsius. That’s the entire reason there was a huge dip in CELH a year ago. Pepsi over ordered and took forever to ship through the backlog making sales seem lower than they were.
They have been since August 2025, when Pepsi purchased 10% of CELH
Whether OP is bsing or not aside, CELH is already a buy at these levels. They are down like 30% from Costco's new energy drink, which they are probably making anyway.
This has been rumored anyone who follows CELH. They think suppressed price and Kirkland Costco drink relates to Pepsi outright buying them at a cheaper price. Unless you have an actual picture. Fake news.
Multiple strategies: • Doing nothing on stocks that have losses, because I don’t like losing money • Sold stocks that had minor gains and are likely to be more profitable if I buy back in at a lower price (guaranteed already) • I’ve already bought back in a little here and there at lower prices on stocks I love (CELH, RKLB, ELF) and will continue to do so. • Being cautious as to how much cash I deploy back into stocks now because we are going to be low this year maybe even worse than now
My price targets for loading the boats: APLD $20 NBIS $90 WULF $12 GOOG $260 PNG $7.50 MDA $32 CELH $30 WRD $6 MSFT $350 LUNR sub $17 NFLX sub $90
I lost everything following a YouTuber. My portfolio self-destructing every day. META, CELH, ELF, NKE, FUBO, EL, AMD ....😟😞☹️
Buying next week HEAVY ASS calls on CELH
CELH might give you cancer but MNST makes you gay.
Drinking CELH causes cancers 😦
MU has a slight chance but CELH... Sorry mate.
Am i going to be bagholding $MU and $CELH for a while?
celsius is a dumb disgusting drink, CELH to 0 !
I sold $COST and bought $CELH
Sadly this was a long portfolio of regarded stock picks, one right after the other. PSTH, CROX, CELH.
This the last time I ever listen to a financial Youtuber. Not pointing fingers here (ELF, EL, META, CELH, CRM, ADBE) 😦🤌
Thank god I didnt listen to that one "expert" youtuber who told everyone to buy CRM, ADBE, ELF, EL AND CELH
Anyone got some news for CELH? What's going on with the downturn? I'm thinking of jumping in
why CELH moves against the market today?
Which one are they going to DOJ next? Maybe CELH for fudging the numbers? Take down both of the feb 2024 darlings in a two day period? Celh/smci spam on here 25 months ago was insanity
Protein drinks. It's trying to compete with $CELH. The share price could hit $43 if the drink sales are performing better.
Ha I own all of those, except CELH, ELF, and MU and kicking myself for selling MU early last year and swapping it for index fund SMH. I sold ELF swapping for ULTA. Parts of the portfolio act as a ballast that pay dividends like KO, TGT and MCD and are not expected to take off like MU.
AI has changed the game for this in my trading tbh. My process for choosing investments has been modelled a bit off of Chris Camillo's process - building a framework for what the next 6-24 months will look like, and then formulating a thesis for what companies or sectors will benefit the most from this. I target small caps, because a 10x is very reasonable for a small but accelerating company. IREN is a recent example. Bought at 300mil marketcap. PLTR when it was under $10. CELH in the $15s. Often my "screener process" involves going on finviz, filtering for companies that have had 20%+ moves in the last month. Id look through the list, and see what trends i caught on to. This made me catch the battery tech trade 15 months ago for companies like EOSE and AMPX. The data center trade (IREN/APLD), some drone companies (MOB). It has worked out well for me in recent years. But again, AI helped the DD process a ton for building these frameworks and thesis'. I knew generally what info i was looking for: does their offerings match the offerings of my thesis? what is their market share? Who are they partnered with? Have they gained any clients of note? What future plans for products/services are they working towards? Who are their competitors? Over time, having this in-depth uniform prompt streamlined the DD process immensely, especially when im researching 20+ tickers a day. I've refined it considerably, providing the best pre-characterization and then pulling the most value-producing information, and even eventually having the model use its own intuition, understanding cause and effect, first principles, market dynamics, market psychology, etc. This leveled up my research efficiency to a new level. Eventually, when AI advanced to the coding experts it is today, i decided to turn this framework into a website - The one my account is named after. I wont give the link here, just google my username (no dash, space instead) and it should come up. Check it out. The site, among other things, has a database of 3,500 tickers, all outputted using my prompt. It's free to use (up to 10 tickers per month right now, but DM me and ill grandfather you in and bypass the paid tier. I just want users to see the value of the site). Check out the "see why markets moved today" as well if you are a more frequent trader (day trader). And im 100% open to feedback as well. Ive gotten harsh critiques in the past, but they were right, and i upgraded accordingly and think its much better because of those critiques. I just want this to be valuable for others as much as this has changed the game for me. Also, if you want a "fresh" output report for a particular company, comment or DM me and i should be able to update within a day (just based on when im on reddit).
Dips in $APLD. $CALM $CELH $SNAP $GOOGL is a forever hodl for me.
VSCO, GTLB, CELH with their amazing earning but poor guidance and the stocks crater. Imma jumping in one of them if it craters more.
Ghey? Buying CELH? Rooting for Patriots? Gonna have to be specific, chief.
CELH was trading at $60 this morning now dropped all the way down to $54.60 because of the market dump. I feel like buying calls 2 or 3 weeks out is gonna make a lot of money. Probably after analysts come out with updated ratings and prices it will shoot up for a quick gain. Or the market hates companies that are making money and growing beyond expectations.
I made $20k on $CELH earnings over the summer and told my wife she could have free Celsius for a year but thankfully she forgot because I actually put that money in more $CRWV and well just look at it now
People have no faith in CELH. I’m happy to have kept holding from $50 to $90+ to $27 and back to $50+.
CELH doing its pump and dump thing?
Is CELH really not gonna fade?? Nah i dont believe it not one of my stocks, thats preposterous.
Celsius (CELH) knocked earnings out of the park! Up 15% in premarket. Thank god
god damn it! Should've held those $60 CELH call
oooh looks like CELH earnings just dropped and it must be a doozy...15% up initially. Lets hope that sticks so my calls will print!
CELH for sure it’s going to 57.50
CELH calls ? Snow puts ? CRM Calls ?
Anyone else balls deep in CELH?
Buying SNOW/CRM/SNPS/GDRX/CRWV and SOUN, maybe some CELH or RKLB
What did CELH say at the conference? Up almost 10% AH
Can’t figure out what caused the big jump in $CELH after hours
Impressive write up. I’ve always watched this stock from a distance but never bought. But as Buffett says “buy stock of CO’s you know and use” Well I’ve used Netflix since they sent me dvd’s lol. My only concern was debt over the years and your EV calculation above shows they’re getting it under control. I’m a believer my friend, not going 100 percent of portfolio though. But I’ve been there before though…I was lucky during CELH rise and was 100 percent invested.
I was seeing an absurd sideways price action for NBIS, HOOD, IREN, CELH, and MP, which made me curious at to what was going on. Decided to write this post to share my findings.
You're 17 with $31K and a maxed Roth, your dad's not delusional... you just don't realize yet how insanely far ahead you are. Thing is, every dollar in that Roth has 40+ years to grow tax-free, and yanking $2-3K out for one energy drink stock because you're broke is like... using a surgical scalpel to butter toast, man. CELH is fine as a company but it cratered 25% after BEATING earnings last quarter, so "everyone says it's good" means nothing when the chart does whatever it wants. Keep the Roth in VOO, wait til you have actual cash, then throw $200 at CELH in a regular brokerage if you really can't let it go.
I call that a real PAINPAL in your ass BRO!!! next time choose growth stocks like $TER / $CELH / $CCL ( Safe bet) I see only one opportunity to recover your losses: You can do a risky recovery play on $OSS best regards ! ✌🏼
Closed my CELH position. Started buying in Aug 2024 at $38.25, added more at $32.13 in Sep 2024 and again in Feb 2025 at $21.68. I was planning to hold no longer than a couple years as it was a catch-the-knife play. Felt like a good time to raise cash so I got out at $48.38. Returned 38% vs SPY 26% and QQQ 32%. Used the some of the cash to open positions in VEEV and EZPW and added 4% more shares to each of my QQQ, VOO, AVDV, and AVUV positions.
There’s been some decent picks in the last couple years. MU, RKLB, Sundisk, AMD, CELH
Dafuq happened to CELH
For all the CELH haters, we are up 20% YTD. Much more room to fly as well in 2026
CELH gives no fucks about Greenland. CAFFEINE 📈
I did this and I bought individual stocks. $CELH $GOOG and $AMD $OUST the rest are index funds
Agreed. It’s what I do. It’s a lot of reading, investigating, searching, listening,……I also check out the biggest winner/losers for the day. That’s how I found CELH. Look for a quality stock that gets clobbered on earnings and there’s a great chance for a gradual bounce back. Right now I’m up…. PL 82.77% CELH 133.25% OPEN 229% All 1/27 expiration. Looking to get out of CELH. I don’t think it has much more to go.
CELH been bleeding up btw
delta team sponsored by CELH for the iran mission
Whats the CELH news?
Thank you for this article. Coffee prices are insane. 45.8% increase for ground coffee and 34% for k-cups. Makes me more bullish on caffeine alternatives like $CELH
CELH pumping again today. I guess the apocalypse with be caffeinated at least.
Oh no Cramer likes CELH? RIP 😭
Aside from some of the ones that have been mentioned a lot already, CELH and AUR.
Try being a ber on Shift4 and CELH, and see how mods bring down the wrath of Gods on you
CELH has been on a ripper all week
CELH 60C for sometime in July
Yay CELH, lez fukin go addiction!